CharityComms

Louise Morriss examines whether charities recognise the strategic value of communications.

CauseAction's Richard Donaldson explores how reconsidering our organisational and strategic approach to marketing can help achieve behaviour change.

Vicky Browning reports from the CharityComms Organisational Members' Lunch in November 2011, which explored the relationship between comms and policy.

How can your charity take advantage of changing consumer behaviour to raise money?

Zabisco's Laura Hampton explores how charities are using digital - and what the future might bring.

As the popularity of mobile continues to grow, how can charities make better use of it to engage their audiences and increase support? Zabisco's Laura Hampton shares her views.

Lasa's Miles Maier explains why charities should use digital storytelling to spread their message, and gives top tips on how to get started.

Damien Clarkson gives top tips on how you can utilise emerging technology to add a new dimension of engagement to your campaigns.

Murray Lindo, Spencer du Bois, explores the sometimes tricky relationship between comms and fundraising departments.

Mandy Varley argues that aligning your organisation's culture and strategy will help it thrive.

Dan Dufour, The Good Agency, explains the importance of brand values, using Save the Children UK as a case study.

Band & Brown's Simon Francis advises charities on how to approach an agency for pro-bono work.

Budgets are tighter, donations continue to be lower than in previous years, and our time is more stretched than ever. This means that although you may have had a successful 2010, you need to work even harder this year to make sure you stay ahead of the game and continue to deliver for your organisations in 2011.

John Pooley examines the effectiveness of different fundraising options for small charities in the aftermath of recession.

AbilityNet's Robin Christopherson offers advice on how to make sure your website is fully accessible to people with disabilities.

Owen Hughes, Design Director at Wolff Olins, explores the shifts that are shaping brand and how charities can capitalise on them.

Dean Russell, Head of Digital Marketing at the digital and brand communications agency Precedent, shares the results of their recent research into the online activities of charities.

Diana Mackie, PR Manager at the Institute of Fundraising, tells us how she works to communicate the importance of fundraising and fundraisers to the public - and how common misconceptions can be dispelled

Liz Goodey, author of the report, 'How to connect with donors: essential messages for charities', highlights the study's key findings about the most effective methods of communication with donors

nfpSynergy's Gemma Tracey on how charities can influence parliamentarians

Journalist Lynne Walsh gives her opinion on the best ways for campaigners to get media coverage

John Pooley, Managing Director at The Data Partnership, argues that the effectiveness of a campaign rests on a good understanding of your prospective supporters

Dan Dufour, branding consultant at The Team, reports on the second CharityComms Brand Breakfast

ngo.media's Trina Wallace rounds up the five things she learned at the latest CharityComms conference

Charities are missing an opportunity for compelling emotional engagement by presenting general and generic value statements, suggests Olly Lawder of Spencer du Bois.

Dan Dufour and Lee Jackson square up to debate a common conflict in the third sector

Fagan Communications' Vicky Fagan and Deryck Jones discuss the importance of volunteers and the integral role they play in your organisation

ngo.media's Trina Wallace rounds up the five things she learned at the latest CharityComms seminar

CharityComms' Norma Johnston gives us the inside story from the annual PRWeek awards ceremony, where Macmillan Cancer Support and Parkinson’s Disease Society were among some of this year’s winners.

At last month’s CharityComms seminar we heard all about strategy – the strategy behind: Breast Cancer Care’s rebrand, an award winning PDS media campaign and Save the Children’s recent appeal to help the Children of Gaza.

CharityComms' Suzi Gammon summarises some of the key speeches presented at nfpSynergy's Autumn Insights event

Suzi Gammon shares some top tips for using askCHARITY – the free charity contacts book for journalists – designed to get charities more media coverage.

Kevin Baughen, Founder of Bottom Line Ideas, discusses how to balance old and new communications tools to excite all your audiences.

CharityComms' Teri Williams finds out about viral marketing

David Murray of The Software Bureau argues that with the right donor data behind campaigns, direct mail can deliver an impressive ROI.

Max du Bois shares a range of tools with CharityComms, that charities can use to build a more powerful brand

If you missed the CharityComms conference on Branding, image and reputation read on to hear what ngo.media's Trina Wallace learnt during the day

Ross Barnes discusses the need for charities to adopt a more integrated approach to search marketing, direct marketing and advertising to guide donors along the right path.

Joe Saxton gives his thoughts on how online fundraisers are struggling to create online donors.

Christina Turner reports on nfpSynergy's client debrief, which included presentations on topics such as: what charities can learn from the Obama campaign, growth trends in the voluntary sector and an examination of the relationship between awareness and income.

Charity Public Relations Officers don’t know some of the most basic rules for engagement with the media. That’s according to Mark Flannagan, Director of Policy and Communications at the Royal College of General Practitioners.

People working in charity communications have a range of qualifications and previous training. Paul Allen asks communication professionals how they got into the sector and whether their academic experience has come in useful.

What is the most effective way to use advertising to fundraise and raise awareness? Trina Wallace reports.

Barney Jeffries reports on how communications teams in small charities punch above their weight

More and more charities are using social networking sites as communications and campaigns tools. But are they worth charity communicators’ time and effort? And, most importantly, are they a good use of donors’ money? Trina Wallace reports.

Primark or Prada? John Lewis or Debenhams? Zara or Next? Some shop windows are just more attractive than others, and those which demonstrate imagination, show flair and recognise the customer is the end user invariably pull in more punters than those who don’t.

Vicki Jay of the search and selection agency VMA Group shares some tips on leaving with dignity

If the aim was to send delegates away brimming with ideas and creative thoughts then the team behind the third annual Charity Communications Conference succeeded brilliantly.

Mark Dobson from The Software Bureau shares his ideas for a 'Suppression Best Practise’ to clamp down on incorrect and poorly targeted direct mail.

Amanda Ling discusses the effectiveness of different advertising media for encouraging potential benefactors to visit an organisation’s website

Experienced charity communicators offer top tips on how to find, keep and work effectively with celebrities.

Findings from the Communications and Marketing Benchmark Survey 2008.

Analysing the results of your e-campaign is vital for future success, writes Jonathan Purchase.

Lucy Symons and Alexandra Birladianu share results from a new global survey of "The Digital Generation" and also give their tips on how to engage with "digital natives".

Emma Wickenden finds out what Oxfam's in-house lawyer has to say about accountability reporting.

Emma Wickenden shares highlights from a recent CharityComms conference about measuring impact and communicating results.

What is Impact reporting and where is it going? Christina Turner reports.

A major new report finds charities are not exploiting the opportunities of website and email marketing

Fairtrade campaigner Joe Human tells CharityComms conference delegates how to use case studies to effectively demonstrate their organisation's impact.

Charity communicators who spend time trying to get into the sector press often see their organisation benefiting from the coverage. But patience is a skill they'll need to do it well. Trina Wallace reports.

Vicki Jay, of recruitment agency VMA Group, shares her top tips for interviews