This practical workshop focused on improving editorial skills, producing powerful copy and getting media coverage.
Listen to interviews with two of the speakers:
Speakers' presentations and session handouts
How to pitch to journalists
Jo Waters
Download presentation
Makeover your annual review
Mark Harland
Download session handout
Getting creative and tackling writer's block
Neil Johns
Write better press releases
Karen Ackerman
Conveying brand through language and tone of voice
Kim Hawke and Emmie Spencer
Improve your website copywriting skills
Anna McLoughlin
Choosing, interviewing and presenting case studies
Martine Gallie
Improve your proofreading and editing skills
Natasha Kleanthous