Courses

How to write copy that journalists use

October 15, 2008

Organiser: Alex Blyth

You work in PR, so good copywriting matters to you.
You produce press releases, features, spokesperson quotes, product releases, news stories and so on. Some gets used, but not all of it - and you want to know why.

You want to know what you need to change so more of what you write gets used by the top publications.

Or maybe you don't. Maybe you have journalists lapping up every word you write and faithfully reproducing it for their readers. Maybe you just don't care how much of your copy is actually used. If that's the case, then this course can't help you.

» read more

How to write copy that journalists use

November 5, 2008

Organiser: Alex Blyth

You work in PR, so good copywriting matters to you.
You produce press releases, features, spokesperson quotes, product releases, news stories and so on. Some gets used, but not all of it - and you want to know why.

You want to know what you need to change so more of what you write gets used by the top publications.

Or maybe you don't. Maybe you have journalists lapping up every word you write and faithfully reproducing it for their readers. Maybe you just don't care how much of your copy is actually used. If that's the case, then this course can't help you.

» read more

Introduction to Social Media

November 11, 2008

Organiser: sounddelivery

One Day Introduction to Social Media

Background
This one-day practical workshop will explore the opportunities that social media/Web 2.0 offers your organisation. The day will focus on free or inexpensive applications and provide easy ways for you to use new media. The course will help you understand the jargon and will offer practical guidance on areas including blogging, social networks, podcasting, wikis and social bookmarks.

» read more

The Power of Sound - Introduction to Podcasting

November 12, 2008

Organiser: sounddelivery

A one-day workshop equipping you to make the most of audio as a communication tool.

The Power of Sound is a hands-on workshop to equip you to work as audio gatherers. You will be taught the skills you need to collect stories, case studies and other relevant audio material that can be used to promote the work of your organisation. You will also gain practical experience of simple editing, creating MP3 files, uploading audio to a website and setting up a regular podcast.

» read more

The Power of Sound - Introduction to Podcasting

December 4, 2008

Organiser: sounddelivery

A one-day workshop equipping you to make the most of audio as a communication tool.

The Power of Sound is a hands-on workshop to equip you to work as audio gatherers. You will be taught the skills you need to collect stories, case studies and other relevant audio material that can be used to promote the work of your organisation. You will also gain practical experience of simple editing, creating MP3 files, uploading audio to a website and setting up a regular podcast.

» read more

Introduction to Social Media

December 5, 2008

Organiser: sounddelivery

One Day Introduction to Social Media

This one-day practical workshop will explore the opportunities that social media/Web 2.0 offers your organisation. The day will focus on free or inexpensive applications and provide easy ways for you to use new media. The course will help you understand the jargon and will offer practical guidance on areas including blogging, social networks, podcasting, wikis and social bookmarks.

» read more