GDPR is the biggest change to data protection legislation in over 25 years, and will affect every organisation that collects personal information from individuals. It’s vital as communicators we understand the new requirements not only to ensure we stay on the right side of the law but to meet our audiences’ expectations and to offer them a great experience.
At this seminar, we looked at what this means at a strategic and cultural level as well as what the practical implications might be for communications. We explored how the public view our usage of their personal data, how they may respond to your opt-in projects and what this all means for the experience we offer our supporters.
Live recordings
If you’re a CharityComms member, you can watch the presentations from the day on our Vimeo channel. You’ll find the links to each recording below with the presentations – drop Sarah Cutress an email to get the password to access them.
Presentations
Your path to GDPR compliance
Rowenna Fielding, data protection lead, Protecture Limited
Watch the live recording of Rowenna’s presentation via our Vimeo channel (exclusive to CharityComms members)
The anatomy of sending an email externally: what does and will the law say
Bilal Ghafoor, information governance consultant
Watch the live recording of Bilal’s presentation via our Vimeo channel (exclusive to CharityComms members)
Public perceptions of GDPR and the lessons for communicators
Jo Fischl, head of public audiences research, nfpSynergy
Watch the live recording of Jo’s presentation via our Vimeo channel (exclusive to CharityComms members)
GDPR troubleshooting panel
Rowenna Fielding, data protection lead, Protecture Limited
Jo Fischl, head of public audiences research, nfpSynergy
Tamsin Mitchell, business improvement manager, Institute of Fundraising
Cath Drake, case studies consultant, Parkinson’s UK
Watch the live recording of our troubleshooting panel via our Vimeo channel (exclusive to CharityComms members)
Useful resources:
Case studies, photos and films can be personal data under GDPR too