Diabetes UK launches new brand
Diabetes UK has launched a new brand to help improve awareness of diabetes and to better reflect the charity’s dynamic approach to one of today’s biggest health challenges.
The distinctive new look, which rolls out across the charity's website, publications and all other materials from today (1 February), will be fundamental in raising the its profile as the largest organisation in the UK working for people with Type 1 and Type 2 diabetes, their families, friends and carers, and those at risk of developing the condition. It will also help it better connect with the healthcare professionals who interact with those affected by diabetes.
The new brand design reflects the strategic priorities of Diabetes UK and includes a new strap line, "Care. Connect. Campaign.", which highlights three of the key aspects of the charity's work.