It’s safe to say all our lives have changed since the start of the pandemic. Almost overnight what we all considered to be normal day-to-day life radically changed and we all had to quickly find ways to cope with the new status quo of staying indoors, social distancing and of course working remotely. For charities this meant pivoting our services at pace in order to ensure we met the many challenges we faced, including that of maintaining contact with those who would usually interact with us through face-to-face services.
As charity communicators we have more than risen to the challenges that emerged, coming up with innovative solutions to difficult problems along the way. Indeed we should all be proud of how we leapt into action to support beneficiaries and supporters, quickly changing and adapting to keep vital services going.
But, having said all this there is still a long road ahead as we strive to make all these changes we have made sustainable for the future, as shown in our recent survey with Media Trust.
Remember: the charity community is strong and we will get through these difficult times together.
Looking for helpful resources to support your forward planning? Check out the list below…
Inspiring new forms of digital content creation
Ways charities are supporting those who would normally use face-to-face services
Useful CharityComms resources and services
Online training videos
Sector action points
Latest CharityComms tips for coping with coronavirus and changing ways of working