Aiming high with our Facebook content strategy
At Anthony Nolan, we’ve been working to radically improve how we use Facebook – with the help of a dedicated content strategy. In August 2015, we published 45 Facebook posts to our 50,000 followers. Two-thirds of these were what you could call ‘niche’, or transactional posts. In other words, they were posts that had been … Continue reading Aiming high with our Facebook content strategy
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