Reporting to:
Digital content manager
Role purpose:
The digital and social media assistant will be responsible for updating and creating content on our website, under the direction of the digital content manager. They will also manage day-to-day interactions with supporters and contacts via social media channels including Facebook and Twitter.
Key responsibilities:
- Editing and publication of content on the website as directed by the digital content manager
- Search engine optimisation (SEO) of content
- Daily management of social media communications with supporters and interested parties, building relationships with existing supporters and donors online
- Daily monitoring and reporting of social media activity
- Contribute to the development and delivery of social media strategies
- Growth of social media networks and audiences
- Development of relationships with social media “influencers”
- Writing and editing copy for all departments as required
- Photo editing of images from our projects using specialist software
- Work with the community fundraising coordinator to provide online support to personal-challenge fundraisers
- Management of audio and video uploads and channels
- Contributing to the development of new online resources and projects as part of the digital team