Reporting to:
CEO
Role purpose:
Leading and giving strategic direction to the marketing and communications department and taking ultimate responsibility for all marketing activities within the charity
Key responsibilities:
- Leading the marketing and comms department
- Responsibility for performance, direction and staff
- Advising CEO on, and implementing, agreed marketing and communications strategy to build brand awareness, market services and facilities, communicate programmes, activities, and impact
- Leading on developing relations with media and approving all media communications
- Managing workload, prioritising and scheduling activities and directing the allocation of work to meet deadlines for multiple different marketing activities, PR communications and events
- Leading project management, planning, budgeting, execution and evaluation of marketing events and activities
- Maintaining good relations and liaising with key partners and contractors
- Develop and lead on internal comms strategy