Brand stretch and segmentation
To ensure as many organisations as possible can attend, there is a maximum of:
- two places available per organisational member
- one place per corporate partner
This venue is wheelchair accessible.
With a broad range of target audiences and touchpoints from fundraising and corporate relations to policy and services, how many different hats is your brand currently wearing? And how much shape shifting can it do before it loses its essence?
Join us to discuss the essentials of audience segmentation and brand architecture, and what they mean for retaining your brand’s clarity.
Booking for this event will open approx. six weeks before the event date. If you’d like to be one of the first to hear about these events, please email Sarah Cutress to be added to the mailing list.
Calling all potential charity speakers
Interested in sharing the great work your charity is doing? Please email Harriet Smith outlining what your session would cover and why you think it would be useful.
About the Brand Breakfast
CharityComms’ Brand Breakfast is a group for professionals working in brand to come together to discuss issues of mutual interest and share examples of good practice.
The format of the meetings is usually two or three presentations on a specific topic, followed by small group discussions, providing a combination of best practice and peer-to-peer sharing.
These events are a great opportunity to meet your peers, compare notes on workplace practices and share successes, ideas, challenges and inspiration. The group is designed to encourage networking and peer to peer support, sharing issues in a ‘safe’ environment.
If you’re interested in presenting at a future event or joining the steering group, please contact Harriet Smith.
About The Team
The Team is a creative branding and communications agency. We deliver brand strategy, standout marketing campaigns and internal communications, that result in customer and employee engagement. We believe that good design is good for business results. We are one of the UK’s most effective design agencies. Consistently ranked in the Design Week Top 100 Agencies and number 10 for Brand.
Working together enables us to play to our strengths; defining brand purpose and creatively bringing it to life – inside and out!