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Building Your Brand From the Inside Out


6 December 2012

The secret to long-term success for your brand lies in your approach to inspiring and involving staff across your organisation. Your staff are at the frontline of what you do and therefore crucial to your brand. This seminar looked at how to create a culture that wins hearts, minds and brand ambassadors.

You can read some of the tweets from the day here

This event was sponsored by HarknessKennett. 

Maggie Wotherspoon, director, HarknessKennett; Ali Lyon, Change/IC specialist

Rachel Bhageerutty, head of brand and internal communications, Stroke Association

Andrew Jones, director of fundraising & communications, Blind Veterans UK