The secret to long-term success for your brand lies in your approach to inspiring and involving staff across your organisation. Your staff are at the frontline of what you do and therefore crucial to your brand. This seminar looked at how to create a culture that wins hearts, minds and brand ambassadors.
You can read some of the tweets from the day here
This event was sponsored by HarknessKennett.
Maggie Wotherspoon, director, HarknessKennett; Ali Lyon, Change/IC specialist