In a world where competition for your audience’s attention is fierce, it’s no longer enough to simply have a digital presence as a charity – you need to fill it with interesting, useful and relevant content.
But what constitutes great content? How do you find/create it? And how do you make it work for your charity? At this event we discussed these questions, exploring our own charity’s content strategy, channels, types of content, and challenges.
Anthony Tattum, MD at Big Cat Agency
Anthony shared tips on how to create a good content strategy, as well as showing some real-world examples of how you can use content to grow and engage your audiences.
About the Midlands Networking Group
The Midlands Networking Group is a network of comms professionals working in UK charities and not-for-profit organisations in the Midlands.
You’ll be given the opportunity to meet your peers, compare notes on workplace practices and share successes, ideas, challenges and inspiration. The group is designed to encourage networking and peer-to-peer support, sharing issues in a ‘safe’ and relaxed environment.
In between events, stay in touch with your peers by joining our Facebook Midlands Networking Group.
If there’s a topic you’d like to discuss or if you’d be interested in speaking at a future event, please contact Vanessa Weddell.
If you’d like to be one of the first to hear about these events, please contact Sarah Cutress to be added to the Midlands Networking Group mailing list.