Rapid digital and technological developments have meant that digital is no longer the sole responsibility of one specialist team, but a key element of every person’s job spec.
So, what is the digital team’s role now? Are we influencers rather than doers? Where does digital sit? And how can we best work with other departments?
At this event, we were joined by people from other departments like fundraising and campaigning, giving their opinion on digital – from how they view the digital team to preferred ways of working and communicating. After these talks, we discussed the role of digital and our relationship with other departments in more detail.
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Resources
- Article: Why do digital? by Matt Collins, managing director, Platypus Digital
- Article: There’s a little bit of everything in digital by Amy Clark, senior digital officer, World Animal Protection
- Article: How charities can think creatively about digital skills by Zoe Amar, marketing and digital comms, Zoe Amar Digital
Digital’s relationship with policy and campaigning – Helen Gravestock, head of research, policy and campaigning, CLIC Sargent
Digital’s relationship with fundraising – Matt Wilkley, assistant director of fundraising, Independent Age
Digital’s relationship with technology and data – Karina Brisby, head of digital, Versus Arthritis (on the realignment of digital with IT and data)
About the Heads of Digital
This networking group is exclusively for heads of digital working in UK charities and not-for-profits with a turnover of more than £2 million.
The format of the evening is networking followed by round-table discussion, led by our excellent facilitators, feeding into the group as a whole.
The group meets three times a year to discuss strategic issues facing digital leads at large charities. The group is designed to encourage networking and peer-to-peer support, sharing issues in a ‘safe’ and relaxed environment.
If you’d like to be one of the first to hear about these events, please contact our events team to be added to the Heads of Digital mailing list.
About Addition by WPN>Chameleon
Addition by WPN>Chameleon sponsors the CharityComms Heads of Digital group. A digital product studio with an emphasis on collaboration, at Addition we believe that by combining our skills, imagination, creativity, knowledge, rigour and commitment with yours, together we can make digital products that drive income, reach audiences, tell stories and change minds. They are products that make a difference.
If you’d like to talk to them about any of their services, please email hi@addition.london, call 020 7332 6360 or visit their website to find out more.