Made to measure communications

Seminar
27 June 2013

Measuring the effectiveness of your communications is crucial – it will help you to both improve and demonstrate the importance of your work.

This seminar gave an overview of the processes involved in evaluating your communications – from the planning stages, right through to research and analysis.

Resources

Storify from the event

Philip Sheldrake, Managing partner, Euler Partners

Rob George, Head of supporter insight and systems, RSPB

Lucy Hart, Director, Frank PR