Resources
Presentations:
Content: Professor Ian Bruce, CBE, President, Centre for Charity Effectiveness, Cass Business School, City University London looked at the adoption of marketing practice by the voluntary sector.
Speaker: Janqui Mehta, Senior Communications Officer, Refuge
Social media marketing at Breast Cancer Care
Speaker: David Bliss, Associate, Impact FactoryTechniques for nurturing creativity
Speakers: Claire Curtis, Fundraising and Communications Manager, Dementia UK and Kirsty Marrins, Communications Officer, Dementia UK
Speaker: Tess Woodcraft, Director, The Centre for Strategy and Communication
Sharpen your networking skills
Speaker: Peter Gilheany, Communications Director, Forster
Putting your audience at the heart of your marketing
Speaker: Eve Riddle, Project Lead, Macmillan Cancer Support
Forming effective corporate partnerships
Speakers: Robert Marsh, Director of Fundraising and PR, Combat Stress and Jean Marray, Communications Manager, Combat Stress
How can communications and fundraising departments work together to create strong, cost-effective marketing materials?Speaker: Max du Bois, Executive Director, Spencer du Bois
Communicating the essence and uniqueness of your organisation
Speaker: Neil Johns, Director, Rodgers Johns Publications
Improve your copywriting
Speaker: Michele Madden, Managing Director, nfpSynergy