Quick-fire creative inspiration
As creatives, we live to be inspired, to come up with new ideas, to produce creative, unique and innovative work.
From design and copy to video and photography, this event was made up of quick-fire, show and tell presentations from organisations producing work you’re sure to admire.
Fiona Melville, digital content producer, film and audio, RNIB – on the inspiration and creative evolution of its in-house produced When I grow up video celebrating its 150 year anniversary
James Robertson, brand and design manager and Jessie Donnelly, digital engagement executive, Teenage Cancer Trust – on the design and copy behind their #insertlegendhere campaign
Video recording: Watch the video of James and Jessie’s presentation (exclusive to CharityComms members, email Lauren for the password)
Ed Hardy, creative lead, Raw London – on how 4 hours changed FareShare’s volunteer recruitment campaign
Horacio Herrera-Richmond, creative studio manager, Anthony Nolan – on the story of its Be a Lifesaver campaign, how it fitted into its existing recruitment creative and the user journeys that followed to keep these young men engaged
Tim Mountford, senior designer and Sian Maksousa, senior digital media officer, Scope – on the storytelling behind its Now Is The Time campaign.
Shree Rajani, head of communications and Pru Daniels, head of marketing, Versus Arthritis – on how they convey the strategy through their new visual identity – from the logo and how it’s used to the images they consciously choose
About the Creatives Group
This networking group is for professionals working in in-house creative teams (of one or more people) within UK charities and not-for-profits. It’s a gathering of creative leads, editors, publications managers, designers, production folk, content producers and more.
The group meets three times a year to focus on a common challenge. The format of the meetings is one or two presentations on a specific topic, followed by small group discussions, providing a combination of best practice and peer-to-peer sharing.
The events give you the chance to meet your peers, compare notes on workplace practices and share successes, ideas, challenges and inspiration. The group is designed to encourage networking and peer to peer support, sharing issues in a ‘safe’ environment.
If you’d like to be one of the first to hear about these events, please email Lauren to be added to the mailing list.
If you’re interested in presenting at a future event or joining the steering group, please contact Vanessa Weddell.