No matter how compelling our message, a one-size-fits-all approach to communications risks leaving some people out. Do you know how accessible your communications are? How can we rethink our comms to reach as wide an audience as possible?
In this session, we looked at different ways to overcome the barriers that might stand between your messages and the people you’re trying to reach, from tips and ideas for making your communications more inclusive, and ways you might need to adapt or rethink your approach to reach a niche or specialist audience.
- Tools and resources: Free Easy Read resources by Learning Disability Wales
- Toolkit: Check it! – a toolkit for checking easy read information by Learning Disability Wales
- Standards and guidelines: Accessible Information Standard by NHS England
- Handbook: Clear and Easy – a handbook for making written information easy to read and understand for people with a learning disability by Learning Disability Wales
- Guidelines: Guidelines for making Welsh easy to read and understand by Learning Disability Wales
See differently – Elin Haf Edwards, external affairs manager and Ffion Lewis, communications manager, RNIB Cymru
Easy read communications – Karen Warner, information services manager and Laura Griffiths, accessible information officer, Learning Disability Wales
Talking PANTS to different audiences – Stephen Nutt, senior marketing and communications manager, NSPCC
About the Wales Networking Group
The CharityComms Wales Networking Group brings together charity comms professionals based in Wales. Each event focuses on a different comms topic with guest presenters, group discussions and networking.
The events will give you the chance to meet your peers, compare notes on workplace practices and share successes, ideas, challenges and inspiration. The network is designed to encourage networking and peer to peer support, sharing issues in a ‘safe’ environment.
This group is led by Jess Day, digital strategist at more onion along with the Wales Network steering group.
- Vicki Spencer-Frances, Cowshed
- Chris O’Brien, RSPCA Cymru
- Angharad Jones, Play Wales
- Katie Chapelle, Action on Hearing Loss
- Bran Devey, Ramblers Cymru
If you’re interested in speaking at an event or if there are any topics you’d love to discuss, please get in touch with Jess.
To be added to the Wales Networking Group mailing list please email Sarah Cutress.
You can also stay in touch with charity communicators in Wales through the Comms 3 Cymru Facebook group – message the admins (Jess and Bran) to request to join with a note of your role or connection with the sector.
Cowshed is creative PR agency delivering fully integrated campaigns, for clients we love and causes we believe in. We work with some of the UK’s largest charities including Comic Relief, The National Trust, Women’s Equality Network and National Adoption Service.
We want to continue working with organisations making a huge impact across the UK and are delighted to support CharityComms for the third year running. Please do get in touch by email, call 02920 789 321 or visit the Cowshed website to find out more.