This workshop is now fully booked, but we are operating a waiting list. Please email us at events@charitycomms.org.uk to be added to the waiting list.
Strong stories and consistent digital content are essential, but they don’t need to be time-consuming or complex. This session looks at how charities can create clear, human stories and engaging digital content that feels manageable and sustainable.
You’ll explore what makes a strong charity story, how to write with empathy and focus, and how to choose the right digital platforms. The session also includes a practical, accessible introduction to using AI to support everyday communications work safely and ethically.
What we’ll cover
Storytelling for charities
- What makes a strong charity story
- Writing clearly and with empathy
- Keeping stories focused, human and relevant
Social media and newsletters
- Choosing the most useful platforms
- What good engagement looks like
- Simple content ideas charities can sustain
Using AI in a practical and safe way
- How AI can support everyday comms tasks
- Ethical considerations and tone of voice
- Simple examples (ideas generation, drafting, accessibility support)
What you’ll gain
- A draft story or message you can use or adapt
- Clear ideas for realistic digital content
- Increased confidence using digital tools appropriately and responsibly
Who will lead the training?
The training will be delivered by Anil Manji, Kudu Communications.
This is the second of two workshops being delivered by Anil. The workshops have been designed for charity communications professionals who want practical skills they can apply straight away. Across two half-day online sessions, you’ll build confidence in planning effective campaigns and creating clear, engaging content, without needing big budgets or large teams.
How the sessions work
- Attend one session to focus on a specific skills gap
- Attend both sessions for a rounded approach to planning campaigns and creating content
Details of the first workshop can be found here.