Abby is an experienced membership and marketing communications professional. The former director of membership and marketing at ACEVO, Abby set up Optimist Consulting in 2011. She provides membership development, marketing and social media services to a range of membership and professional bodies, including the Institute of Biomedical Science, CharityComms, Slow Food and The Clothworkers’ Company.
There’s a Buddhist saying: “If you light a lamp for someone it will also brighten your own path.” That’s how I feel about being a mentor. I am currently supporting my second mentee through the CharityComms mentoring scheme. It’s been a very positive experience and I want to encourage other experienced charity sector marketing and […]