Skip to main content

Ann Wright

Author profile

Ann runs Rough House Media and has more than 25 years’ experience working with the media – from both sides of the fence. She draws on her experience as a print journalist and TV producer working on high profile and prestigious BBC programmes. She works with charities including the Charities Aid Foundation, the International Red Cross, Bowel Cancer UK, the Royal Hospital Chelsea and Orbis to prepare their spokespeople to face hostile questioning and on their crisis preparedness.

12 January 2018
If your charity is offered a broadcast interview, it’s a fantastic opportunity to raise your profile and to spread the word about what you do. However, there are a few key questions you need to ask, to make sure you get the most out of the opportunity. Before diving in and giving the journalist your […]
7 March 2017
According to Cisco’s Visual Marketing Index, global consumer internet video traffic will account for 80 percent of all consumer internet traffic by 2019. The need to use video as a marketing and PR tool will only increase. But the cost can be prohibitive. Using a video production company might be ideal, but for many charities […]
15 November 2014
Video can help to promote your cause in a simple, direct and engaging way. But with literally thousands of video production companies out there, all promising to make films that will do you proud, how do you choose one? Getting it wrong could be an expensive mistake. Here are 10 questions to ask yourself before […]
28 January 2014
A journalist contacts you. They’re from a national daily. They’re interested in running a feature on your latest campaign in the weekend edition. It’s a great opportunity for coverage, but they need photos, background information, case studies, biographies and more to make the piece work – and they’re on deadline, so they need it now. […]
22 March 2013
Keeping your charity’s press releases out of the bin and in the media requires a little strategic thinking. There are nine key steps to take before you even start to approach journalists. The good news is once you’ve done this groundwork you just need to review and refresh, leaving you to get on with the […]
Ann Wright