John is business development director – charities and third sector at Eduserv, a not-for-profit provider of IT services. He helps some of the leading UK charities in planning and executing digital and IT initiatives.
I’m not a head of digital within a charity, so I don’t want to be too flippant about this. But asking whether anyone should care if you have a digital strategy or not is a good question. Does your CEO? Well, I guess they may think that a digital strategy is what they’re paying you […]