Karen is a researcher for nfpSynergy, where she runs bi-annual research with journalists to evaluate charity media campaigns. She advises charities on how to improve their engagement with journalists. Karen has an MSc in Social Policy from LSE. Prior to undertaking her MSc, Karen worked for several homeless charities, both in the UK and USA.
Many people in the third sector were stunned last summer by the sudden explosion of negative coverage on charities. I believe the problem comes back to “perceived transparency”. Rightly or wrongly, charities are perceived as not transparent by the media, politicians and the general public. In October 2015, nfpSynergy’s Charity Awareness Monitor (CAM) found that […]