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Kirsty Marrins

Author profile

Kirsty is a copywriter, accredited trainer and consultant working in the charity sector. She has a regular column in Third Sector where she writes about all things digital. Kirsty won a CharityComms Inspiring Communicator Award in 2016 and was named one of the 100 most influential people in the charity sector in 2019. She was previously a trustee of the Small Charities Coalition.

How charities could use Clubhouse
18 May 2021
Clubhouse, the audio only social media platform is where people can have live conversations grouped around topics. Kirsty Marrins looks at how Clubhouse works and what the opportunities for charities are...
A wellbeing guide for comms professionals
13 September 2019
Taking care of our mental health should not be something that falls down the list of priorities, especially when working in the ‘always on’ culture of comms...
Creative professional development on a shoestring
18 September 2018
When you work in communications, marketing or digital, it’s even more important to keep up to date with the pace of change. But what do you do if your charity has little to no budget for training or upskilling?
How to run a successful crowdfunding campaign
20 May 2014
Crowdfunding isn’t new: the base of the Statue of Liberty was paid for through a newspaper advertising campaign, with hundreds of people donating small amounts. But with the rise of the internet and advances in technology, crowdfunding is gaining momentum and charities of all sizes are taking full advantage. Anastasia Emmanuel, UK marketing and community […]
Refuge at the Sole Communicators Group
11 November 2013
Our latest meet up was on creative campaigns, and we were lucky enough to have Helen Jones, communications executive at Refuge, to present on its hugely successful campaign Don’t Cover it Up. A bit of background Refuge is a national domestic violence charity which supports 3,000 women and children on any given day. It provides […]
Make the most of Storify
15 January 2013
“Oh no, not another social media platform I need to be on,” I hear you say. Unlike Twitter or Facebook which require constant time and attention, Storify is a tool that can enhance your communications, particularly around specific campaigns. What is useful and unique about Storify is that it can pull all elements of a […]
Building a peer network
30 July 2012
I recently undertook a survey on lone communicators in charities; it became apparent that the majority of respondents feel quite isolated in their role. Whilst they enjoy autonomy and not having to go through hoops to have things signed off, they yearn for peers to share ideas with, to act as a sounding board or, […]
Flying solo – lone communicators in the charity sector
10 July 2012
When CharityComms asked me to present a workshop on Tips for Lone Communicators at their Communications on a Shoestring conference I didn’t just want to talk about my own experience. I certainly had some top tips to share, but I really wanted to build a bigger picture of the frustrations, concerns and the positives of […]