Lindsay Herbert has been leading digitally transformative work for major businesses and organisations around the world for over 10 years. She is the Global Head of Digital for Precedent, and acts as the agency’s global thought leader on digital innovation, speaking regularly at conferences and industry events worldwide. Passionate about the charity sector, Lindsay has had a personal hand in using digital to transform the likes of British Heart Foundation.
The British Heart Foundation’s new 2020 strategy is boldly singular: fund more cutting edge medical research and eradicate heart disease once and for all. Its new digital platform has resulted in a transformation for BHF both inside and out. The newly launched bhf.org.uk is a sophisticated digital platform designed to drive engagement, convert users into […]