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Namrata Chowdhary

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Namrata is a communications consultant who spent 15 years working with international campaigning organisations before setting up a small independent agency, Cause Impact, committed to making change through communications.

7 May 2014
Two weeks ago, I spoke at CharityComms’ Stats that Matter workshop about meaningful measurement of media/PR. It went well, I thought, and I particularly enjoyed talking about communications to communicators – unsurprisingly, that combination makes for a most engaged audience! Scarcely a week later, I received another invitation from CharityComms – this time, to be […]
8 April 2014
Ahead of my session at CharityComms’ ‘Stats that Matter’ workshop I'd like to discuss whether we’re capturing and evaluating the right metrics for communicators to demonstrate their effectiveness. As comms practitioners, we're usually great at self-evaluation, focussing on the messages we craft, the delivery mechanisms we choose and on our audiences – how often, how much, […]