Neil writes copy for not-for-profit organisations including charities, schools, NHS trusts, local authorities and housing associations. He also runs training sessions for copywriters.
Every charity needs marketing materials but few will have in-house copywriters to write them. In most charities, the job of writing leaflets, brochures and websites falls to the director, fundraiser or someone in marketing. If you are one of these part-time copywriters, and sometimes struggle to know where to start, this article is for you. […]