Sue Castle-Smith is Head of PR and Communications at Brain Tumour Research, the only national charity in the UK singularly focused on finding a cure for brain tumours through campaigning for an increase in the national investment into research to £35 million a year, while fundraising to create a sustainable network of brain tumour research centres in the UK.
Securing media and public attention in today’s busy news environment can be tough. But at Brain Tumour Research this was exactly what we needed to do to raise awareness...
