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Will Tucker

Author profile

Will Tucker runs Will Tucker Consulting which helps organisations connect people to causes. Will works with organisations to identify, understand and engage key audiences; develop, deliver and evaluate campaigns and advocacy; and bring together partnerships and coalitions to achieve more together than they could achieve separately. Prior to setting up his consultancy, Will worked for VSO, Save the Children and Oxfam.

20 May 2016
Three years ago, the Aid Attitude Tracker was set up to better understand what makes the public engage with global poverty. The research, conducted by Jennifer vanHeerde-Hudson and David Hudson of UCL, has uncovered a number of trends which many charities may find applicable to their own causes. Polling a representative sample of eight to […]