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Social media coordinator

15 June 2012

Reporting to:

Communications officer

Role purpose:

The social media coordinator will be responsible for maintaining and updating our various social media accounts, measuring success in this area, and liaising with colleagues across the communications team.

Key responsibilities:

  • Maintaining and updating our accounts across all major social media platforms: Twitter, Tumblr, Facebook, YouTube, LiveJournal. Google+, Pinterest, and any other accounts deemed necessary by the comms officers
  • Supporting comms officers in checking our online forums and posting updates where appropriate
  • Working with the comms officers to implement a social media strategy and ensuring a consistent message is shared with supporters
  • Maintain a proactive approach to communications on your allocated accounts
  • Compile regular statistics on your allocated accounts, to be documented internally
  • Stay informed of upcoming trends and developments within the field of social media
  • Keep the communications manager informed of significant problems that might jeopardise the wellbeing of the organisation, escalating to the director and senior team where necessary
  • Attend regular staff and departmental meetings as required