So as you may have noticed in the last few weeks we have been taking to CharityComms’ twitter, inviting our network to suggest a reading list for the summer bank holiday, and boy did they deliver!
Have a peruse below of some of the books they suggested. From improving workplace culture to crafting impactful messages, this list will help you and your team be the best you can be. You might not get through all of these in a single weekend but you can certainly get started!
Made to Stick: How Some Ideas Take Hold and Others Come Unstuck by Chip and Dan Heath
In Made to Stick, the Heath brothers discuss the psychology behind ideas that stay in people’s minds, and the ones that don’t. Recommended time and again by those in the CharityComms community, this is a read which is both entertaining and important.
Content Design by Sarah Richards
Based on her experience leading the Government Digital Services (GDS) team, Richards coined the phrase “content design” to refer to the methodology they developed. In the book, Richards explains what content design means and how it can help you deliver content that your audience wants to engage with.
Fish! by Stephen Lundin, Harry Paul and John Christensen
You could be doing the best job in the world, but if your workplace culture is askew it could leave your team feeling stuck and inhibit productivity. Fish! is the antidote to workplace dilemmas, giving you tools to foster and participate in a healthy and productive organisational culture.
Rest: Why You Get More Done When You Work Less by Alex Soojung-Kim Pang
In this book, Soojung-Kim Pang illustrates the value of recuperation, which lies in its ability to make you more effective in your every day working life. Well evidenced and argued, the book has been a hit among those affected by our endemic culture of busy-ness.
Norms in the Wild by Cristina Bicchieri
A philosophical observation of social norms, and how these may be understood and worked with in order to create social change, Norms in the Wild is a useful read for those keen on expanding their understanding of behavioural economics.
Building a Story Brand by Donald Miller
In this New York Times bestseller. Miller shares seven key storytelling principles which humans respond to. He also considers how organisations can communicate about who they are, what they do and the value they provide. If your organisation’s brand identity could do with some fine-tuning, pick this one up.
That’s all from us – thanks to everyone who contributed! Got any to add to the list?