This event took place on 20 July 2022 and all registered delegates were sent direct access details for the recordings. Please only book your place here if you missed the event the first time round.
The world of internal communications is moving at an ever-faster pace as organisations respond to the changes, challenges and uncertainty of the world around us today. Internal communications has never been more vital in helping charities to move cohesively through this insecurity.
In close consultation with our members, we developed this special conference to address the challenges internal communicators faced. There’s plenty of advice, ideas and inspiration as well as safe spaces to collectively reflect, problem solve and share knowledge.
There’s also opportunities to get back to basics too with our ‘brushing up’ sessions where we looked at the vital foundations for good internal communications.
- A seat at the top table: tips for positioning internal comms at the strategic forefront of workplace evolution
- Health and Wellbeing: tips and advice for protecting health and wellbeing
- Cultivating an inclusive environment: designing with diversity and inclusion in mind
- Measuring internal comms success: best techniques and tools
- Showing the true value of internal comms: have we kept momentum up since the pandemic?
- The future of the workplace: key trends as we transition back to work
- Change communications – internal comms’ role in strategies for an environment in constant flux
- Engaging under-reached staff
- Your challenges: discussion with internal communications peers
- Back to basics: what are the building blocks for great internal comms
Adeela Warley @adeelawarley
Panel discussion: the changing face of internal communications
The world of internal communications is moving at an ever-faster pace as organisations respond to the changes, challenges and uncertainty of the world around us today. In this session, our speakers explored why internal communications has never been more vital in helping charities to move cohesively through this insecurity. They shared how their charities are responding to changes and how this has impacted on their internal communications work. They also looked at trends on the horizon and how to prepare for what might come next in internal comms.
Noha Al Afifi @Nalafifi
Break and reflection
A deeper connection – culture, values, brand, and the role of internal comms
Culture is the personality and character of an organisation. But why does it matter? And how does internal comms play a pivotal role in shaping, nurturing and upholding that culture? Clare Mills discussed values, behaviours, attitudes and leadership, and the fundamental role these play in your culture and your brand. She also shared three key things she’d learnt about how internal comms can use culture, values and brand to deepen the connections between people and teams.
Dr Clare Mills @Clare_CFG
Measuring the impact of internal communications – back to basics
In this session, Noha brings you back to basics with a super practical talk on measuring the impact of internal communications. You’ll learn about:
Noha Al Afifi @Nalafifi
Mind: the role of engagement during periods of change
Mind is undergoing a huge period of change. With the launch of its new strategy, the organisation has taken on three ambitious strategic development priorities: becoming an anti-racist organisation; supporting young people and fighting for people in poverty. It is also moving to hybrid working model, developing a digital transformation strategy and a people strategy. To succeed, each of these priorities will represent a major change in the way they operate. At every stage in the process, internal comms plays a pivotal role in bringing staff along. Everybody has a role in creating change and that means developing a shared vision and delivery plan. This doesn’t just mean communicating clearly, but it also means listening to staff and creating a genuine dialogue. Hear about Mind’s change journey as they share what they’ve learned (and are still learning!) about the crucial role of staff engagement along the way.
Creating a team of engagement champions
Smart Pension was named one of the UK’s Best Workplaces for large companies in 2022 and one of the UK’s Best Workplaces for Wellbeing in 2022, and there’s a lot we can learn from their internal comms experience. In this session, you’ll learn how Nicki created a team of engagement champions and worked with them to develop, shape and deliver an impactful communication strategy. Nicki also shares how your champions can help increase colleague engagement and promote an inclusive and equitable culture too.
Promoting workplace wellbeing while looking after your own
The pandemic pushed the importance of both internal comms and wellbeing initiatives in charities to the forefront. But internal comms teams are burning out with demanding workloads and ongoing challenging times. How can you promote workplace wellbeing in good faith if you aren’t able to look after your own wellbeing? In this insightful talk, Shanara shares strategies and tips to support workplace wellbeing alongside your own, drawing upon her experience as a workplace wellbeing engagement officer, a wellbeing and mindset coach, and a National Athlete too.
Shanara Hibbert @ShanaraHibbert
Close and launch of pre-recorded talks
Making our channels work harder
Brilliant channels are the bread and butter for any Internal Comms team. They cost time and money so making them work hard is essential. Our recent channel audit (conducted by All ThingsIC), gave us lots to think about and pushed us to really focus our energy on getting the basics right and making them work as hard as possible. Hear about our work in progress to improve our channels for our staff and volunteers at the British Red Cross.
Tweets from the event