Rebrand or refresh

Brand Breakfast
15 October 2014

We heard from three charities on why and how they carried out their recent rebrand/refresh. They gave us the inside story on how the brand was developed and embedded plus a run-down of lessons learnt and results.

Resources

Download our guide Working with agencies: How to be a smart client

Presentations

Cate Kirkbride, head of brand, Shelter

Collette Collins, deputy director of international communications, World Animal Protection

Adam Petrie, head of communications and marketing, Shooting Star Chase

Tweets from the breakfast