Measuring brand awareness is important, but it can seem difficult when you’re measuring something that feels inherently intangible. We’ll be talking about how to measure brand awareness, as well as delving into the tools and techniques that can help you decipher the data. We’ll hear from charities both large and small who are using brand awareness metrics to inform their decision making and engage key stakeholders in their organisation. There will also be time for some much needed peer-to-peer discussions too!
Agenda and speakers coming soon!
About the Brand Breakfast
CharityComms’ Brand Breakfast is a group for professionals working in brand to come together to discuss issues of mutual interest and share examples of good practice.
The format of the meetings is usually two or three presentations on a specific topic, followed by small group discussions, providing a combination of best practice and peer-to-peer sharing.
These events are a great opportunity to meet your peers, compare notes on workplace practices and share successes, ideas, challenges and inspiration. The group is designed to encourage networking and peer to peer support, sharing issues in a ‘safe’ environment.
If you’d like to be one of the first to hear about these events, please email firstname.lastname@example.org to be added to the mailing list.
If you’re interested in presenting at a future event or joining the steering group, please email Vanessa.
Sponsorship opportunities for this event will open up to all CharityComms corporate partners in May/June 2021. If you have questions about Brand Breakfast sponsorship opportunities, please email Vanessa.