How to upgrade your social media reporting (with free template)
Athar Abidi, Head of Social Media at Cancer Research UK, shares how you to get a clearer view of your organic social media performance and ways to be more strategic in the reporting process.
Social Media Matters: Social SEO, AI search and Google’s latest update
Google’s latest Search Console update is more than analytics, James Armstrong writes for us. Social media, search and AI need to be part of the same strategy.
Social media monthly stats spreadsheet
This free template helps you record your channel stats every month, as well as calculating your engagement rates and pre-populating graphs for reports.
Planet Positive Printing: Benefits for sustainability and brand
This blog shares how we can all print without the guilt by using solutions that are net positive and deliver big brand benefits beyond sustainability goals.
Ambassadors in charity comms: what actually works
Working with ambassadors is often seen as a quick win – more reach, more visibility, more impact. But in reality, it’s often a lot more complicated than that, as Abi Aldridge explores in this case…
Social media ban for under 16s: What now for your comms?
Following news of a social media ban for young people, Adeela Warley and sector colleagues explore what this means for the future of youth engagement.
Five ways to pitch uplifting stories to the media (and get a yes)
A great story needs the right pitch. Katie Bryson at IMIX shares five lessons to secure media coverage on hopeful stories in a world of hostile headlines.
How Resurgo ‘sharpened’ their brand to become Spear
What happens when an organisation outgrows its brand? Liz Edwards, senior communications manager at Spear explores the research, strategy and collaboration behind Resurgo’s rebrand to Spear, and the lessons learned along the way.
The value of comms
The last part of our Salary and Organisational Culture Survey Report 2025 launch explores how comms is valued across organisations and how to embed comms as a strategic partner.
The SIGNAL framework
Increase the value and recognition of comms with this simple framework with key goals and actions, inspired by our research.