The word ‘authentic’ was named Word of the Year for 2023, according to Merriam-Webster, an American dictionary. The popularity of the word was driven by stories and conversations about AI, identity, social media, and celebrity culture.
It got us thinking about authenticity in brand – how are charity brands delivering consistent, transparent and authentic messaging? Join us for this fascinating session as we dive into this topic. Plus, there will be time for some much needed peer-to-peer discussion too.
Vanessa Weddell Mandy Cheng Details coming soon! Details coming soon! Vanessa Weddell
head of events, CharityComms
events manager, CharityComms
head of events, CharityComms
Work in a charity and want to share your insights on this topic?
We’d love to hear from you! Please contact Vanessa with your pitch.
About the CharityComms Brand Breakfast:
CharityComms’ Brand Breakfast is a group for professionals working in brand.