Digital communications trends for 2016 and beyond
Is your charity ready for what’s coming next in the world of digital communications? The best charity communicators never stop learning and looking ahead.
This seminar was full of quick-fire presentations offering insights into the biggest trends for the year ahead. Our ten expert speakers each had seven minutes to share a trend they think will be a real game-changer, and our sponsor, Positive drew together some thoughts and conclusions on the implications for charities.
Building digital support systems – Jo Wolfe, director of digital, Breast Cancer Care
Online-offline-online – Marie Campbell, deputy programme director, Greenpeace UK
Developing digital trust – Damien Austin-Walker, head of digital, vInspired
Digital leadership is changing – Eva Appelbaum, partner, Digital Talent @ Work
Virtual Reality vs. Virtual Fiction – Ashleigh Adair, head of digital strategy, Forster Communications
Cashless society – Matthew Patten, CEO, Mayor's Fund for London
Think product, not website – Chris Thorn, head of digital, British Heart Foundation
Emailing smarter – Rhiannan Sullivan, UK director, Care2
Breaking out of our bubbles – Joe Hall, online campaigns and communications manager, The Climate Coalition/ founder, Woo Hoo Yeah Yeah!
Ready for the future – Mike Jenkins, managing director, Positive