Adam is a digital account director at Addition by WPN Chameleon and has over 5 years of experience managing and advising on digital projects in-house at Age UK and the Stroke Association plus agency side for FTSE listed organisations.
While digital transformation is the change process that ensures your organisation is equipped to meet the needs of your users in today’s world, digital disruption rips up the rule book. Digital disruption requires a different mindset. It radically challenges the ‘norm’ and requires a completely different organisational model. Users also interact with or consume […]