Kate is an account director at Amazon PR, an agency specialising in work for charities and public sector bodies. She enjoys packaging complex issues to gain widespread media attention and has provided consultation to in-house teams to deliver results for clients including Holocaust Memorial Day, The Nationwide Foundation and homelessness charity Evolve Housing + Support. Before Amazon she was an editor and journalist and worked in-house at various charities.

When putting together a brand building campaign, PR can be a key part of the process especially when helping to raise brand awareness...