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Diana Mackie

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11 February 2011
PR manager at the Institute of Fundraising Diana Mackie wonders how charity communicators can do more with less Our sector is continuing to see some tough challenges for communicators. The need to sustain levels of trust and confidence in our charities is still apparent, in the knowledge that funding remains tight and competition intense. The […]
11 May 2010
What's the future of fundraising? Diana Mackie thinks we need to better explain how charities work to quash unhelpful myths about the discipline Trust is fragile. It’s hard to establish and maintain, yet when it comes to charity fundraising it is absolutely key. Who is going to donate time, money or anything else to a […]